Welcome to the Aurora Blog! We are so happy that you have stopped by. We hope that you will find lots of helpful information and empowerment as you follow along with us each week. Don’t forget to click to follow … Continue reading Welcome!
Aside from knowing WHO your target market is, knowing WHAT they want is the key to your business being successful or not. Solving the need of your Best Customers is the starting block for your business to grow and be … Continue reading Market Research – Why it’s important and how to get started!
Setting Goals is one of those things that most people don’t even think about doing and if they do, they kind of just think about them in their head but never really write them down and commit to them. The … Continue reading Setting Goals – Why and How You Should Do It
In today’s world of savvy customers, the expectation of relevant and personalized content and experiences have become more important than ever. Personalizing your emails is a must if you want your emails opened and your potential customer to engage. Your … Continue reading 5 Tips to Personalize Your Emails
If you are just getting started in your business or are strapped for cash, you need customers right? So how can you market your business for FREE? There are many ways to do this but I’m going to give you … Continue reading 7 Ways to Market Your Business for FREE!
Why is it important? First and foremost, your competitors are using it! Marketing Land reports that of the 1.45 million emails sent per month, 1.38 million of these emails are sent by U.S. companies. Interesting fact… 85% of Gen Z … Continue reading How Important is Email Marketing?
What is it exactly? Marketing Automation is using different software to give you the ability to automate different aspects of marketing your business so you don’t have to do everything individually each time. When you think about how you are … Continue reading What is Marketing Automation?